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BuyerBridge 2.0: Introducing the New Look and Feel of BuyerBridge

A quick guide to the 2026 BuyerBridge redesign, covering a powerful new dashboard, upgraded advertising reports, and a cleaner experience, so you can navigate the new look with confidence.

We've refreshed the look and feel of BuyerBridge. Most of what you rely on is in the same place, just cleaner. This article covers the biggest navigation changes so you can get comfortable fast.

Prefer to watch? The full video tour is right here:


1. Advertising channels are now a toggle

This is one of the biggest changes.

Before, each advertising channel lived as a separate item in the left navigation panel. Now your channels are combined into a single toggle on core areas of the platform, including:

  • Client dashboard
  • Campaign management
  • Ad previews
  • Budgeting
  • Vehicle advertising reports
  • Organization-level reports
  • ...and more

Click between each channel to see specific channel performance, rather than having to navigate across separate pages. 

buyerbridge-2.0-channel-toggle

2. A more powerful Vehicle Advertising Report

The vehicle advertising report received a major upgrade. It's now packed with VIN-level detail, so you can see performance down to the individual vehicle, including:

  • A clear view of your spend per vehicle to identify performance gaps
  • Exact send per platform, per VIN
  • Influenced sales per channel

Use the same channel toggle here to compare how each platform is performing.

buyerbridge-2.0-vehicle-advertising-report

3. An updated main dashboard

A few key things moved on the dashboard:

  • Alerts now live in the notification panel at the top of the screen, instead of in the body of the dashboard.

    buyerbridge-2.0-alerts

  • Key metric comparisons sit at the top of the dashboard. Click any metric for an instant comparison chart, or toggle back to the Funnel view you already know.

buyerbridge-2.0-metrics-dashboard

  • Spend pacing, Day of Week Performance, and Campaign Management are now built right into the client dashboard.

    buyerbridge-2.0-dashboard-improvements

4. Light and dark mode

You can now switch between light and dark mode. Adjust it anytime in your settings.

buyerbridge-2.0-dark-mode

buyerbridge-2.0-dark-mode-dashboard

More to discover

We've only covered the highlights and biggest changes here. The refresh includes plenty of upgrades we think you'll like, so take a few minutes to click around. If anything looks unfamiliar, the video tour above has you covered, and support is always a message away.