How to Publish “For Sale” + "Backyard" Inventory Pages to Apollo (Team Velocity)

Step-by-step guide to publishing Make/Model “For Sale” and "Backyard" pages from SEOFlow into Apollo with inventory integration.

“For Sale” and “Backyard” pages are some of the most valuable dealership SEO content you can build. These pages integrate directly with dealership inventory, targeting high-intent searches like “Nissan Frontier for sale near me” or “Used SUVs near Orlando.”

Publishing these pages into Apollo requires using both Top HTML and Bottom HTML sections generated by SEOFlow, along with Apollo’s built-in inventory search results (SRP) settings.

Follow the steps below to publish “For Sale” and “Backyard” pages into Apollo.


Steps to Publish

  1. Log in to Apollo.

    • Once logged in, navigate to Control > Websites.

      Log in to Apollo

      • Go to Pages to view all existing site pages.


        Select Pages

       

  2. Find the Inventory Search Results Page.

    • Use the search bar and type Search.

    • Click Edit on the Inventory Search Results Page (SRP).

      Search for inventory searc results

  3. Access SRP SEO Settings.

    • Inside the editor, open SEO Settings.

      Expand SEO settings

    • Click into the SRP URL-specific SEO settings.

      Click into SRP settings

    • Scroll down to the SRP URLs List

      Scroll down to the SRP List

    • If the Make/Model you’re building is missing, you have two options:

      • Create it as a standard content page (like an Overview or Info Page, but without inventory).

      • Or, reach out to Team Velocity to request that they add the SRP URL to your list.

  4. Edit the Page.

    • Select the SRP URL you’re targeting (e.g., Nissan Frontier).

      Hit Edit page

    • Scroll up to view the changes

    • Leave the SRP URL and H1 tag as is.

    • For the Page Title, Apollo defaults are generally fine.

    • Add Meta Description from SEOFlow and paste it into Apollo’s Meta Description

      Add SEO settings

  5. Insert HTML Content.

    • Scroll to the content editor and locate the  Top HTML and Bottom HTML fields.

      Add HTML at the bottom

    • Return to the BuyerBridge app and copy HTML clipboard

      Copy HTML Clipboard

    • Paste HTML into the Bottom HTML field in Apollo

      Paste HTML

    • Click Save SRP SEO Settings.

      SAVE

  6. Publish & Review.

    • Once saved, the page is live immediately.

    • Visit the page to confirm inventory displays at the top and your custom content appears below.

  7. Optional: Adjust Hero Placement.

    • By default, Apollo places the inventory search results above your hero content.

    • If you prefer the hero to display first:

      • Copy the hero code block from Bottom HTML.

        Hero HTML code

      • Paste it into the Top HTML field above the SRP.

        Paste HTML at the top

      • Save changes and refresh the page.

  8. Update the Page Log in SEOFlow.

    • Return to BuyerBridge.

    • Go to SEO → Page Log and add the published Apollo URL.

    • This ensures indexing, interlinking, and future reporting.


What’s Next