Instagram Automotive Inventory Ads [Editable One-Pager]

Use This Editable Sales Asset to Prospect & Upsell Instagram Inventory Ads to Dealers

Ready to start selling Instagram inventory ads to dealers?

Customize our  "Instagram Inventory Ads" template to leverage more sales.

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Instagram Inventory Ads: A Powerful Tool for Automotive Sales

Instagram is one of the most influential social platforms, yet many dealerships are not leveraging its full potential for vehicle sales. With over 2 billion monthly active users, Instagram offers a massive opportunity.

This article provides a ready-to-use, editable sales asset to help you pitch and sell Instagram Inventory Ads to dealerships with ease.

Prospecting New and Upselling Clients with Instagram Inventory Ads

Many dealerships aren’t fully leveraging Instagram’s potential, meaning they’re missing out on in-market car shoppers actively researching their next vehicle.

By positioning your agency as the go-to expert for Instagram Inventory Ads, you can differentiate your services, increase dealership ad performance, and scale your revenue with BuyerBridge.

Prospecting New Automotive Clients with Instagram Inventory Ads

Most dealerships already run Facebook and Google Ads, but many haven’t tapped into Instagram’s massive audience of engaged car shoppers.

When reaching out to new prospects, emphasize that Instagram inventory ads are an easy extension of their existing Facebook campaigns—leveraging the same Meta platform to expand their reach to more high-intent car buyers.

By adding Instagram, dealerships can increase visibility across multiple placements, ensuring their real-time inventory is seen by shoppers actively researching their next vehicle. 

Upselling Instagram Inventory Ads to Existing Clients

If your agency already manages Facebook ads for dealerships, then Instagram ads are an easy upsell to increase their results and your revenue. Many dealerships already trust you to run their digital ads—but they don’t realize how much traffic they’re missing by not using Instagram.

Here’s how to position this upsell:

  1. Instagram Inventory Ads work seamlessly with their existing Facebook Ads strategy—they use the same Meta Ads infrastructure, so setup is fast and easy.
  2. Your agency can launch these ads in BuyerBridge instantly, helping them expand their ad reach with zero effort on their part.
  3. Instagram ads drive more engagement than traditional ads, meaning more leads, higher conversions, and more cars sold.

Since you’re already managing their campaigns, upselling Instagram Inventory Ads as an add-on is a no-brainer. Use the included sales asset to quickly pitch the value and close the deal.


How to Access & Start Editing Now! 

[Editable Template] Instagram Automotive Inventory Ads

  1. Click here to access the “Instagram Automotive Inventory Ads” template on Canva.com and customize the resource.
  2. Click “Use template” and start editing! (Note: Canva uses a simple drag-and-drop design, so to replace an image all you need to do is click on the image you will be replacing, then drag your new, uploaded image, to that location!) 
  3. Once you are done editing, change the name of the Canva project, and click Share > Download > PDF > Download

(Important: If you aren’t signed up for a free Canva account, you must create one using your Google account, Facebook account, or email!)


Instagram Automotive Ads Email Template (Optional)

We’ve crafted a high-converting email template that highlights the benefits of running inventory across Instagram. Feel free to customize it to fit your agency’s voice and target audience.

Optional Subject Lines

  • 📲 Turn Instagram Scrolls into Test Drives
  • Auto Ads on Instagram See 3X More Engagement—Here’s Why
  • Over 2 Billion Users Are on Instagram—Let’s Get Your Cars Seen
  • Instagram Isn’t Just for Selfies—It Sells Cars Too!

Hi [Client’s Name],

Your dealership is already investing in Facebook ads, but are you reaching every potential buyer?

Adding your inventory to Instagram allows you to showcase your real-time vehicle listings to even more in-market shoppers—right where they’re already scrolling.

Since Instagram and Facebook run on the same Meta Ads platform, adding Instagram is a seamless extension of your current strategy.

3 Ways Instagram Improves Your Facebook Inventory Ads:

  1. Increases Reach Without Extra Effort
    Expand your audience by showing your real-time vehicle listings to a broader, highly engaged user base that may not be active on Facebook but is actively shopping.
  2. Boosts Engagement & Lead Quality
    Users interact more frequently with visual content, leading to higher engagement rates and stronger interest in your vehicles compared to Facebook alone.
  3. Optimizes Ad Placement for Maximum Results
    Meta’s algorithm automatically delivers your ads to the most effective placements across Facebook and Instagram, maximizing performance and helping your dealership get the best return on ad spend.

With Instagram Inventory Ads, your dealership doesn’t just reach more buyers—it creates a stronger, more efficient advertising strategy that builds on what’s already working, ensuring your dealership stays top-of-mind throughout the car buyer’s journey.

Let’s set up a quick call to discuss how Instagram can help bring more leads to your showroom this month.

[Book a Call Now]

Best,
[Your Name]
[Your Company]