Help Dealers Sell More Used Cars with Snapchat Inventory Ads [Editable Brochure]

Snapchat is More Than Just a Social App. It’s a Used Inventory Moving Machine.

Ready to start selling Snapchat inventory ads to dealers?

Customize our "Snapchat Inventory Ads Sales Guide" template to leverage more sales.

QUICK LINKS ⬇️

• Downloadable Brochure
• Optional Email Template

Snapchat gives agencies a unique way to help dealers market their inventory to the next wave of car buyers. Designed to meet younger consumers where they spend the most time (and attention), Snapchat ads are immersive, mobile-first, and built for engagement.

With over 95 million daily active users in the U.S., this platform is a direct line to Gen Z and Millennial car shoppers, most of whom aren’t reachable through Facebook or search alone.

Better yet, first-time buyers who return for service are 2.5x more likely to become repeat customers, giving dealerships long-term ROI beyond the first sale.

Prospecting and Upselling with the Snapchat Inventory Brochure

Snapchat Inventory Ads let agencies promote real-time vehicle listings that feel native to the platform and are full-screen, tap-to-swipe, and built for mobile engagement. 

Prospecting New Dealership Clients with Snapchat Ads

Snapchat provides a compelling edge for dealers looking to offload aged inventory or reach first-time buyers on a tight budget.

With comparatively low CPMs and a mobile-dominant audience that opens the app 30+ times per day, it’s the perfect platform to drive visibility and action without overspending.

Use this editable brochure to highlight how Snapchat can be a high-ROI entry point for skeptical or Meta-fatigued dealers.

Be sure to call out how Snapchat’s hyper-local targeting (via Snap Map) helps dealers show up for real shoppers near their lot—and how dynamic ads pull live inventory with no extra lift.

Upselling Snapchat Ads to Existing Clients

For current clients already advertising on Meta, TikTok, or Google, Snapchat fills a key blind spot: it reaches the under-30 buyers your clients likely aren’t capturing elsewhere.

This brochure gives your agency a tool to map out Snapchat’s full-funnel impact—awareness, consideration, lead gen, and loyalty—and show how it complements their existing campaigns.

Use it to upsell:

• CPO campaigns under $30K

• First-time buyer programs

• Trade-in and buyback promos

• Loyalty and service retention strategies

And since BuyerBridge handles the feed integration and campaign automation, adding Snapchat doesn’t add workload—it adds value.

How to Access & Start Editing Now! 

1. Click here to access the “Snapchat Inventory Ads Sales Guide” template on Canva.com and customize the resource.
2. Click “Use template” and start editing! (Note: Canva uses a simple drag-and-drop design, so to replace an image, all you need to do is click on the image you will be replacing, then drag your new, uploaded image to that location!) 
3. Once you are done editing, change the name of the Canva project and click Share > Download > PDF > Download. 

(Important: If you aren’t signed up for a free Canva account, you must create one using your Google account, Facebook account, or email!)

Snapchat Inventory Ads Email Template (Optional)

Use this longer-format email to introduce the full brochure and invite your prospect or client to take a closer look at Snapchat ads.

Optional Subject Lines

• 🚘 Ready to Unlock a New Channel for Used Inventory Sales?
• Snapchat Reached 95M U.S. Users—Here’s Why Dealers Should Care
• A Full-Funnel Snapchat Strategy Built Just for Auto
• Get Ahead of the Curve: Snapchat Ads That Actually Sell Cars

Email Body